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Athlete stretching next to a box of Zuum Energy Powder and a Zuum bottle

Why we launched Zuum Energy Powder

Why a caffeine gum brand made an energy powder: what clubs asked us for, who each formula is for, and the thinking behind every ingredient.

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Tennis player drinking Zuum Lemon Lime Performance Energy Powder from a bottle

Hydration and electrolytes for exercise: a simple guide

How much should you drink before, during and after exercise? How to work out your sweat rate, why electrolytes matter as much as water, and how to choose your Zuum.

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Athlete pouring Zuum Performance Energy Powder into a Zuum bottle on a gym bench

Caffeine and electrolytes: why they work better together for exercise

Does caffeine dehydrate you? Research says no. Here's why caffeine and electrolytes work better together for exercise, and how Zuum Performance Energy Powder combines them.

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